Making life colourful

Our Values

Expertise

Expertise

We are experts in our field. Through collaborating and developing strong partnerships with growers and retailers, many of which we have worked with for decades, we have earned an enviable reputation of producing and sourcing fresh, quality flowers and plants for our customers in a responsible way. Our design and data analyst teams, use market research and data led insights to help our customers stay ahead of trends and innovate in their markets.

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Trustworthiness

Trustworthiness

We like to deal in an open and honest manner, and we always act with our customers’ best interest in mind. That’s what helps us build such strong, mutually beneficial relationships with growers, customers and suppliers.

We do everything we can to supply in full and deliver on time, while staying committed to being an ethical, sustainable business.

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Agility

Agility

We are known for responding quickly and positively to customer needs as the industry and market changes. Our vast experience underpins everything we do and ensures a stable base for us to operate from, but we are constantly challenging the way things have always been done both within our own organisation and the industry, to drive innovation and efficiencies. By regularly analysing market data and consumer trends, we can adapt to market dynamics embracing change and innovation.

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Friendliness

Friendliness

Although we have the sophistication of a large business, we have the friendliness and personal touch of a family business.

We are approachable, we like to help each other as well as our customers, partners, and suppliers. There is a great team spirit here that reaches across all departments. We are professional and always act with respect for others.

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Responsibility

Responsibility

We believe we have a responsibility, both as a company and individually, to have a positive impact on our colleagues, partners, and the environment. We are committed to working fairly, supporting human rights, and improving the world around us, throughout the entirety of our supply chain. We should look to collaborate across our teams and suppliers to have a joint focus, working through challenges together and finding sustainable solutions that work for all parties, in true partnership style.

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Passion

Passion

We really do love what we do. We get excited about flowers – the extraordinary variety of top-quality products we source from all over the world.

Flowers are a beautiful product – delivering emotional impact, colour, and feelings. We are very proud to be able to deliver them in perfect condition. We have a production saying that states ‘If you wouldn’t be proud to give our flowers to your mother, don’t let it leave our door’.

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